mci brand refresh

Elevate MCI's identity by capturing the essence of a rapidly evolving landscape where audiences seamlessly navigate between physical and digital realms.

In recognizing the shift from passive listeners to active participants, the new visual identity places people at the heart of MCI's narrative. Curate a vibrant and purposeful stand of elements, including a dynamic color palette and a bespoke icon set, to embody the spirit of connectivity and engagement that defines MCI.

Collaboratively produced at The Magic Pencil SA.